I built worlds for the camera. Now I build them with AI.

AI filmmaking

• MUSES2025 · Director

  A commission from the Palau de la Música Catalana. The choir and the hall were filmed for real; the sculptures were animated with AI from my own photographs.

• HALE2026 · In production

  An AI spot for an electric bike, with its making of open as it grows.

• Early experiments2024–25

  Echoes of Pink Floyd and Smoking Stones, made for tribute-band concerts at the Palau. Where I learned what the tools can and can’t do.

Tools MUSES: Kling AI. HALE: Runway Gen-4, Seedance 2.5, Nano Banana Pro, FLUX 2 and FLUX 3, ComfyUI and DaVinci Resolve, among others. Early experiments: Midjourney, Kling, Runway, Nano Banana, Veo 3, Higgsfield.

25 years on real sets

1. 2014 — nowArt Director · Production Designer
2. 2008 — 2014Props Master · Assistant Art Director
3. 2006 — 2008Props Buyer
4. 2000 — 2006Standby Props · Set Dresser

I have led art departments of up to 50 people, and worked as local Art Director for international Production Designers shooting in Spain.

Film & series

Uncharted (Sony Pictures) · Props
Mamen Mayo (SkyShowtime / Nostromo) · Art Director

Selected commercials

Sky Mobile (dir. Traktor) · Vivo (dir. Shaunoh Wilson) · On Running “Cloudgo” · Mercedes-Benz (dir. Jordan Hemingway) · Lamborghini (dir. Alberto Colombo) · Yellow Tail for the Super Bowl (dir. Harald Zwart)

Brands

Sony Pictures · Ferrari · BMW · Apple · Adidas · IKEA

Education

Degree in Audiovisual Communication, Blanquerna – Universitat Ramon Llull, Barcelona

Languages

Catalan · Spanish · English

See the Production Design work → Full credits →